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What's the Best Way to Approach "you" About Doing Business (b2b)?I want to know that you truly care about my business, that you are invested in making your product/service/program work for me and my business. So how do you do that quickly .... before I close the door? The Future of Small Business - Doom and Gloom or What?Each year it seems harder for small businesses to stay afloat. Many spaces in strip malls and other shopping centers seem vacant. However, the big companies, like Wal-Mart, seem to be staying busy if not getting busier. With the current economic crises what is the future of small business? Simple Advice for Small Businesses in Tough TimesHere's a survival guide for small business with a list of things you need to concentrate on in tough economic times. This is a time to work on making your business better - not to dig in. You are obviously taking this proactive step. This means making the business more lean, but mostly focusing more on your customers and making sure you address their wants and needs. Focus on looking at your business through their eyes. Advice for Newbies in Business Networking International (bni)For anyone considering joining BNI .... or new to their business networking organization ... here's some tips. Just follow the BNI training to the letter and you should do fine. That's the benefit of BNI over many other networks - they have a system and a process and they measure it. Brilliant! Search Engine Marketing Strategies for Small BusinessHere's an easy listing of search engine strategies any small business can do and all should take advantage of. Just pick a few, implement and master, pick a few more and repeat. Contact Management (crm) for Small Business - What Works Best?Contact management for small businesses is a big deal often having a big impact on your bottom line. After all how well you connect and stay in contact with customers (and potential customers), track and manage your sales and marketing data, and drive business to your company is crucial to your overall income numbers. Small Business - How Do You Adapt in Times of Financial Crises?It's not news that things are tough today. For small businesses and sole proprietors especially. How you adapt spells the difference between survival and extinction. How to Write a Business Plan - Tips and InsightsWriting a business plan for a small business is not a simple task ... nor does it need to be a painful one either. The better approach is: you should write a rough draft of your idea and everything what you think about it. Bounce these ideas at others and gather unique perspectives, feedback and more ideas, document that too. Small Business Tip - How to Solicit a Customer TestimonialCustomer testimonials for your small business can be a valuable marketing tool ... if done the right way. But how do you get a customer testimonial that is meaningful? How to Create Your Small Business Brand or Business NameNaming a small business or small business product depends on a few key factors. If you know these you're far ahead of the game. How Do You Market and Promote Your Small Business, Products and Services on the Internet?As we've moved into the Web 2.0 world with the likes of blogs, online communities, discussion forums, social networking sites, and the like; how are business owners or professionals marketing their business, their products and services, or even just their expertise? 
How to Write Headlines That Get ReadHeadlines are the most important part of a print ad.
In fact, David Ogilvy, famous ad man and author of Confessions of an Advertising Man, has said that four out of five people only read headlines. Nothing more.
How to Use Community Relations to Grow Your BusinessCommunity relations is one of those marketing strategies that isn’t talked about much, even though I venture to say practically everyone ends up doing it at one time or another. Basically, community relations is when you and your business become involved in your community.
How to Succeed as a WriterAs a professional copywriter, I’m often asked by aspiring copywriters what they need to do to succeed. Most of their questions center around writing ability. They want to know how to find out if they have the talent to succeed, or if there’s a “test” they can take that will tell them if they’re a good enough writer to actually get paid to write. Five Ways to Promote Your Business Online -- Part V: Sitemaps & How They Can Improve Your Website RankEver been to a website that was so confusing to navigate you got frustrated and left? Did you know search engine robots can get frustrated too? If they do, it can hurt your ranking in the search engines. You can increase your site's popularity with something as simple as a sitemap.
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